In the fast-growing and diversifying field of music licensing, eight project partners from all across the continent came together to form the “Europe in Synch” (EinS) project. The organization aims to connect creatives from the audiovisual industries and arts, particularly by offering know-how in the quickly developing fields of synchronization, music licensing, and music supervision. EinS wants to establish new networks and a better understanding of the needs and opportunities of the different industries that work with (licensed) music. Europe in Synch is co-funded by the European Union’s Creative Europe programme. At Westway LAB 2023, music supervisor Markus Linde will discuss the EinS Academy and how the project brings together music companies and the film sector.